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Open Innovation Myths - summary

Sat, 09/25/2010 - 12:33 -- admin

Open Innovation is a challenge, even for those companies who have established competence and experience.  Like any challenge, it’s easy to look at what can go wrong, be cautious and not embrace it.  It’s the same with Open Innovation, which is why we have put together a series of blogs looking at some common myths of Open Innovation.

We hope reading these myths helps – please contact us if you need any more help.

Myth #1 – It takes longer

Zombies can be Vampires too

Fri, 09/03/2010 - 12:31 -- admin

If you have managed large project portfolios, or worked as a consultant helping different companies, you’ll recognize the situation.  It’s particularly apparent when you start a new leadership role or assignment.  Remember the questions you asked early on, ones like  “why are we doing this project?” and “why do we have so many projects?”.

The answers will also be familiar.   “It’s important for (insert country)” and “marketing want it” or “it’s been going for a long time and it’s probably still important”.

Don't Blame the Lawyer

Thu, 08/19/2010 - 12:30 -- admin

I attended the 2nd Open Innovation Summit in Chicago last week.  It was a really good event with many interesting presentations.  In the pre-conference workshop, and in the main conference, the subject of obstacles to OI came up frequently.  In many cases, the devil of the piece was the in-house lawyer.  One presenter described herself as a “recovering lawyer”.  OK, it was said in jest, but it did start me thinking about how lawyers are regarded in innovation projects.

Open Innovation Myth #8 - We don't need to do it

Mon, 08/16/2010 - 12:29 -- admin

Good – you’re very lucky.

You probably believe that the closed, internal model, which has been so successful in the past, will continue to serve you well in the future.  Besides, Open Innovation brings a lot of hassle with it.

You may also be one of the companies who say they practice Open Innovation, and point to a couple of University collaborations as the evidence.  If these companies are honest with themselves, they aren’t really doing it.

Open Innovation Myth #6 - External Solutions are Better

Tue, 08/10/2010 - 14:30 -- admin

One of the messages that is often received by people inside organizations is that Open Innovation automatically delivers better solutions simply because they come from outside the company.  This exacerbates another potential pitfall with OI; namely, alienating your internal teams (see previous post).

Often, OI initiatives are launched in a blaze of internal glory and publicity, with a separate organization, aimed at targets distinct from those on which the rest of the company is focused.

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